Distributed exclusively in the USA by Palgrave Macmillan
تاریخ نشرو بخش و غیره
2012.
مشخصات ظاهری
نام خاص و کميت اثر
x, 246 pages :
ساير جزييات
illustrations, maps ;
ابعاد
24 cm
يادداشت کلی
متن يادداشت
Originally published: 2008.
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references (pages 226-240) and index.
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
"This book is an unorthodox biography of William Hesketh Lever, first Lord Leverhulme (1851-1925), the founder of the Lever Brothers' Sunlight Soap empire. Unlike previous biographies, which have focused on the man's life story and eccentricities, or just considered one aspect of his career, 'So clean places him squarely in his social and cultural context and is fully informed by recent historical scholarship. What is most fascinating about Lever is that he unites within one person so many intriguing developments of the late nineteenth and early twentieth centuries." "Much more than a warts-and-all biography, the book does not simply sketch out his life and the rise and triumph of his business, or explore his homes, his gardens and his art and furniture collections. It also uses him as an entry-point for contextualized and comparative essays on the history of advertising; on factory paternalism, town planning, the Garden City movement and their ramifications across the twentieth century; and on colonialism and forced labour in the Belgian Congo and the South Pacific. It concludes with a discussion of his extraordinary attempt, in his final years, to transform crofting and fishing in the Outer Hebrides. In the quest to impose 'civilization' on the working classes, West Africans and Scottish islanders, Lever's methods were not always 'so clean' as his many admirers have imagined."--Jacket.
ویراست دیگری از اثر در قالب هم رسانه
عنوان
So clean
شماره استاندارد بين المللي کتاب و موسيقي
9780719078040
نام شخص به منزله موضوع
موضوع مستند نشده
Leverhulme, William Hesketh Lever,1851-1925.
موضوع مستند نشده
Leverhulme, William Hesketh Lever,1851-1925.
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Industrialists-- Great Britain, Biography.
موضوع مستند نشده
Philanthropists-- Great Britain, Biography.
موضوع مستند نشده
Soap trade-- Great Britain.
موضوع مستند نشده
Industrialists.
موضوع مستند نشده
Philanthropists.
موضوع مستند نشده
Soap trade.
نام جغرافیایی به منزله موضوع
موضوع مستند نشده
Great Britain.
بدون عنوان
7
رده بندی ديویی
شماره
338
.
7/66812092
ويراست
23
رده بندی کنگره
شماره رده
HD9999
.
S72
نشانه اثر
L495
2012
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )