Previous edition: Foster City, Calif.: IDG, 2000.Includes index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Introduction --; PART I: FRANCHISING BASICS: SEPARATING THE MYTHS FROM THE FACTS: The power of the brand: franchising and you --; Franchising is more than just a food industry --; Mirror, mirror, on the wall: am I to be a franchisee? --; PART II: SO YOU WANT TO BE A FRANCHISEE? : Making the choice: deciding which business is right for you --; Raising capital: wowing, wrangling, and winning --; Signing on the dotted line: legal issues --; PART III: OPERATING YOUR FRANCHISE LIKE A WELL-OILED MACHINE: The start-up: setting your franchise's wheels in motion --; Hiring, training, and other staffing decisions --; Working with your franchisor and fellow franchisees --; Attracting and keeping customers --; PART IV: TIMES CHANGE: DECIDING WHAT TO DO NEXT: Acquiring other franchises --; Acquiring other brands --; When the end is nigh --; PART V: ON THE FLIP SIDE: BUILDING YOUR OWN FRANCHISE: From small business owner to franchisor --; Growing your franchise family --; Building the network: expanding wisely --; PART VI: THE PART OF TENS: Ten keys to franchise success --; Ten questions to ask yourself before buying a franchise --; PART VII: APPENDICES: Appendix A: Glossary of common franchise terms--; Appendix B: About the CD.
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Franchises (Retail trade)
رده بندی کنگره
شماره رده
HF5429
.
23
نشانه اثر
B965
2010
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )