Definition and characteristics --; failures and successes.-ingredients to success --; What can prevail in the market? --; Technologies, security, trust and regulatory requirements --; Successful models of practice --; Case Studies --; Final Review.
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
Paying with mobile devices such as mobile phones or smart phones will expand worldwide in the coming years. This development provides opportunities for various industries (banking, telecommunications, credit card business, manufacturers, suppliers, retail) and for consumers. The book comprehensively describes current status, trends and critical aspects of successful mobile payment. It combines theory and practice. Comprising essential aspects of a successful mobile payment as well as successful case studies and practical examples, this book is for all who are developing, offering and using mobile payment. Content Definition and characteristics - failures and successes -ingredients to success - What can prevail in the market? - Technologies, security, trust and regulatory requirements - Successful models of practice - Case Studies - Final Review Target Groups Decision makers in banks and telecommunication Specialists in strategy, payments, security and fraud, mobile technologies Author Thomas Lerner has been anadviser to banks, telecommunications and industrial companies since the 1990s and worksin mobile business/payment in different projects with banks and telecommunications companies.
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
BUSINESS & ECONOMICS -- Finance.
موضوع مستند نشده
Elektronischer Zahlungsverkehr
موضوع مستند نشده
Mobile commerce.
رده بندی کنگره
شماره رده
HF5548
.
34
نشانه اثر
T466
2013
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )