[edited by] Steve May, George Cheney, and Juliet Roper.
وضعیت نشر و پخش و غیره
محل نشرو پخش و غیره
New York :
نام ناشر، پخش کننده و غيره
Oxford University Press,
تاریخ نشرو بخش و غیره
2007.
مشخصات ظاهری
نام خاص و کميت اثر
xxii, 490 pages :
ساير جزييات
illustrations ;
ابعاد
26 cm
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Discourses of sustainability in today's public sphere / Tarla Rai Peterson, Todd Norton ; Green marketing and advertising / Worawan Yim Ongkrutraksa ; Sustainable development discourse and the global economy: promoting responsibility, containing change / Shiv Ganesh ; The behavior of corporate species in ecosystems and their roles in environmental change / Douglas Crawford-Brown -- Commentary on corporate social responsibility: the contributions of communication and other perspectives. Is sustainability sustainable? Corporate social responsibility, sustainable business, and management fashion / Theodore E. Zorn, Eva Collins ; Corporate social responsibility and public policy making / Charles Conrad, JAnna Abbott ; The case of the Subaltern public: a postcolonial investigation of corporate social responsibility's (o)missions / Debashish Munshi, Priya Kurian ; The discourse of corporate social responsibility: postmodern remarks / Lars Thger Christensen -- Corporate social responsibility/corporate moral responsibility: is there a difference and the difference it makes / Patricia H. Werhane.
متن يادداشت
Introduction. Why corporate social responsibility: why now? how? / Jill J. McMillan ; A new generation of global corporate social responsibility / Michael Stohl, Cynthia Stohl, Nikki C. Townsley ; Progressing from corporate social responsibility to brand integrity / Malcolm McIntosh -- Cases and contexts. Facing corporate power / Jem Bendell, Mark Bendell ; Corporate citizenship: the dark-side paradoxes of success / Sandra Waddock ; Corporate social responsibility in Scandinavia: a turn towards the business case? / Mette Morsing, Atle Middtun, Karl Palms ; Corporate social responsibility in Asia: a Confucian context / Glen Whelan ; Corporate social responsibility and public relations: perceptions and practices in Singapore / Krishnamurthy Sriramesh ... [et al.] ; Corporate social responsibility in Mexico: an approximation from the point of view of communication / Mariela Prez Chavarra -- Legal perspectives. Legal versus ethical arguments: contexts for corporate social responsibility / Matthew W. Seeger, Steven J. Hipfel ; Corporate deception and fraud: the case for an ethical apologia / Keith Michael Hearit ; Regulation: government, business, and the self in the United States / John Llewellyn ; Can corporate personhood be socially responsible? / Dean Ritz -- Economic perspectives. How to read Milton Friedman: corporate social responsibility and today's capitalisms / James Arnt Aune ; Corporate social responsibility as oxymoron: universalization and exploitation at Boeing / Dana L. Cloud ; Toward an accounting for sustainability: a New Zealand view / Stewart Lawrence ; Consumer activism and corporate social responsibility: how strong a connection? / Brenden E. Kendall, Rebecca Gill, George Cheney -- Social perspectives. Corporate governance, corporate social responsibility, and communication / Stanley Deetz ; Corporate and institutional responses to the challenge of HIV/AIDS: the case of South Africa / Grant Samkin, Stewart Lawrence ; Business, society, and impacts on indigenous peoples / Marcus Breen ; Activism, risk, and communicational politics: Nike and the sweatshop problem / Graham Knight -- Environmental perspectives. Corporate environmentalism / Connie Bullis, Fumiko Ie ; Greening of corporations? Eco-talk and the emerging social imaginary of sustainable development / Sharon M. Livesey, Julie Graham ;
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یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
Should business strive to be socially responsible, and if so, how? This book updates and broadens the discussion of these questions by bringing together in one volume a variety of practical and theoretical perspectives on corporate social responsibility.