how to drive innovation through complex organizations /
نام نخستين پديدآور
Helmut Traitler
مشخصات ظاهری
نام خاص و کميت اثر
1 online resource
يادداشت کلی
متن يادداشت
Includes index
یادداشتهای مربوط به مندرجات
متن يادداشت
Your Company and the Outside World -- Your world -- Introduction -- The workspace: heaven or hell? -- The outside world: is there someone? -- Peers inside your company -- Peers outside your company -- The bosses -- Media and the web, retailers and consumers, shareholders and analysts -- The "outer shell": family, friends, politics, public perception, macroeconomics -- The main players in your organization: hierarchies, attitudes, and platitudes -- How to generate attention for your work, for your project -- Summary -- Topics for further in-depth discussion; add your own experience -- Projects and partners -- Everything's a project -- The eternal strategy -- The valuation of projects -- Aligning partners and sponsors -- Aligning with the strategy of the company -- What is a project? -- Summary -- Topics for further in-depth discussions; add your own experience -- What makes them tick? -- Why do you need "them" to tick? -- It's a tough world out there: The Dragon's Den -- How to sell in the most promising ways? -- The optimal project mix -- Measuring success: a first glimpse -- Why success stories make them tick -- Summary -- Topics for further in-depth discussion; add your own experience -- Keys to success -- The medium is the message -- Look beyond to the outside -- Taking risks, the right risks -- Building bridges -- Become street-smart and live it -- Summary -- Topics for further in-depth discussions; add your own experience -- How to Drive Innovation into the Marketplace and into the Consumers' Homes -- Innovation revisited -- What do you mean by "innovation"? -- Innovation in the food industry -- Creativity: the harbinger of innovation and invention -- How does innovative thinking travel across your company? -- Summary -- Topics for further in-depth discussions; add your own experience -- How to become short-termishly long term -- The importance of sustainability in innovation -- Some term-inology -- Clever perseverance -- The short-term-long-term balance in the food industry -- Summary -- Topics for further in-depth discussions; add your own experience -- Success measured -- Success Metrics 101 -- The consumer in the equation -- The success rate: rate the success -- Success and you -- Summary -- Topics for further in-depth discussions; add your own experience -- The value of success stories -- What counts is the well-packaged result -- The role of the success story: storytelling -- How to make your story -- Stories become contagious -- Summary -- Topics for further in-depth discussions; add your own experience -- Most Important Key Success Factors for Successful Execution of Innovation -- Understanding the main driving forces and headwinds -- The corporate power games -- Stumbling blocks on the road to success -- Corporate quirkiness and driving forces -- Surmounting the hurdles -- Summary -- Topics for further in-depth discussions; add your own experience -- It's all about you, stupid! -- Talent and attitude: inseparable siblings -- The common common sense -- Listen well and read minds -- The argumentation game -- Summary -- Topics for further in-depth discussion; add your own experience -- Drearatime -- Mythology and reality: understand your company -- The fearless visionaries -- Your company's mood state -- It all comes together -- Summary -- Topics for further in-depth discussion; add your experience -- Conclusions, learning, and outlook to other areas -- Conclusions 1.0: from here to there -- Is there someone? -- Innovation and success -- Telling stories -- You and the forces around you -- Conclusion 2.0: the Dreamtime of your company -- A discussion beyond food
بدون عنوان
0
ویراست دیگر از اثر در قالب دیگر رسانه
عنوان
Food industry innovation school
شماره استاندارد بين المللي کتاب و موسيقي
9781118947685
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Food industry and trade-- Management.
موضوع مستند نشده
Food-- Technological innovations.
موضوع مستند نشده
Organizational effectiveness.
مقوله موضوعی
موضوع مستند نشده
TEC-- 012000
رده بندی ديویی
شماره
664
.
0068/4
ويراست
23
رده بندی کنگره
شماره رده
HD9000
.
5
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )