building your business in the digital marketplace /
نام نخستين پديدآور
Ari Kaplan
وضعیت نشر و پخش و غیره
محل نشرو پخش و غیره
Hoboken, N.J. :
نام ناشر، پخش کننده و غيره
Wiley,
تاریخ نشرو بخش و غیره
c2011
مشخصات ظاهری
نام خاص و کميت اثر
xix, 220 p. ;
ابعاد
24 cm
يادداشت کلی
متن يادداشت
Includes index
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
"How engaging technology and relationships can help you stand out, attract business and achieve a more dynamic professional lifeThe technological landscape has reshaped the way white collar workers cultivate and promote their businesses. The Transformation of Professional Services is an engaging look at how licensed experts are adapting to today's dynamic economic environment.From Ari Kaplan?a recognized advisor on business and career development?The Transformation of Professional Services: Creating Innovative Practices in a Digital Marketplace offers insights on taking advantage of enterprising techniques to stand out and position one's self as an insightful chameleon rather than as an isolated purveyor of facts and figures. Details the importance of offering resources instead of simply selling Reveals strategies for increasing one's searchability and distinguishing one's self in an economic downturn or recovery Offers advice readers can immediately use to strengthen client relationships Written in a straightforward and accessible style, this book provides engaging guidance for anyone in the professional services field?from business consultants, financial advisers, and lawyers to accountants, real estate brokers, and appraisers"--
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Information technology-- Management
موضوع مستند نشده
Professions-- Marketing
موضوع مستند نشده
Technological innovations-- Management
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )