عنوان

Commodity activism :

شرايط تهيه و بها

(ebook)

شرايط تهيه و بها

(cl : alk. paper)

شرايط تهيه و بها

(pb : alk. paper)

شرايط تهيه و بها

(ebook)

شرايط تهيه و بها

(ebook)

شرايط تهيه و بها

(cl : alk. paper)

شرايط تهيه و بها

(pb : alk. paper)

شرايط تهيه و بها

(ebook)

شابک

0814763014

شابک

0814764002

شابک

0814764010

شابک

0814764029

شابک

9780814763018

شابک

9780814764008

شابک

9780814764015

شابک

9780814764022

شماره

dltt

عنوان اصلي

Commodity activism :

نام عام مواد

[Book]

ساير اطلاعات عنواني

cultural resistance in neoliberal times /

نام نخستين پديدآور

edited by Roopali Mukherjee and Sarah Banet-Weiser

محل نشرو پخش و غیره

New York :

نام ناشر، پخش کننده و غيره

New York University Press,

تاریخ نشرو بخش و غیره

c2012

نام خاص و کميت اثر

xi, 303 p. :

ساير جزييات

ill. ;

ابعاد

24 cm

متن يادداشت

Includes bibliographical references and index

متن يادداشت

Introduction: Commodity activism in neoliberal times / Sarah Banet-Weister and Roopali Mukherjee -- 1. Brand, culture, action -- Brand me "activist" / Alison Hearn -- "Free self-esteem tools?": brand culture, gender, and the Dove real beauty campaign / Sarah Banet-Weiser -- Citizen brand: ABC and the do good turn in US television / Laurie Ouellette -- Good housekeeping: green products and consumer activism / Jo Littler -- 2. Celebrity, commodity, citizenship -- Make it right? Brad Pitt, post-Katrina rebuilding, and the spectacularization of disaster / Kevin Fox Gotham -- Diamonds (are from Sierra Leone): bling and the promise of consumer citizenship / Roopali Mukherjee -- Salma Hayek's celebrity activism: constructing race, ethnicity, and gender as mainstream global commodities / Isabel Molina-Guzmán -- Mother Angelina: Hollywood philanthropy personified / Alison Trope -- "Fair-Vanity": the visual culture of humanitarianism in the age of commodity activism / Melissa M. Brough -- 3. Community, movements, politics -- Civic fitness: the body politics of commodity activism / Samantha King -- Eating for change / Josée Johnston and Kate Cairns -- Changing the world one organism at a time: sex positive retail activism / Lynn Comella -- Pay-for culture: television activism in a neo-liberal digital age / John McMurria -- Feeling good while buying goods: promoting commodity activism to Latina consumers / Mari Castañeda

بدون عنوان

0

متن يادداشت

Buying (RED) productsofrom Gap T-shirts to Appleoto fight AIDS. Drinking a "Caring Cup" of coffee at the Coffee Bean & Tea Leaf to support fair trade. Driving a Toyota Prius to fight global warming. All these commonplace activities point to a central feature of contemporary culture: the most common way we participate in social activism is by buying something. Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary group of scholars to explore this new landscape through a series of case studies of "commodity activism." Drawing from television, film, consumer activist campaigns, and cultures of celebrity and corporate patronage, the essays take up examples such as the Dove "Real Beauty" campaign, sex positive retail activism, ABC's Extreme Home Makeover, and Angelina Jolie as multinational celebrity missionary. Exploring the complexities embedded in contemporary political activism, Commodity Activism reveals the workings of power and resistance as well as citizenship and subjectivity in the neoliberal era. Refusing to simply position politics in opposition to consumerism, this collection teases out the relationships between material cultures and political subjectivities, arguing that activism may itself be transforming into a branded commodity

متن يادداشت

Buying (RED) productsofrom Gap T-shirts to Appleoto fight AIDS. Drinking a "Caring Cup" of coffee at the Coffee Bean & Tea Leaf to support fair trade. Driving a Toyota Prius to fight global warming. All these commonplace activities point to a central feature of contemporary culture: the most common way we participate in social activism is by buying something. Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary group of scholars to explore this new landscape through a series of case studies of "commodity activism." Drawing from television, film, consumer activist campaigns, and cultures of celebrity and corporate patronage, the essays take up examples such as the Dove "Real Beauty" campaign, sex positive retail activism, ABC's Extreme Home Makeover, and Angelina Jolie as multinational celebrity missionary. Exploring the complexities embedded in contemporary political activism, Commodity Activism reveals the workings of power and resistance as well as citizenship and subjectivity in the neoliberal era. Refusing to simply position politics in opposition to consumerism, this collection teases out the relationships between material cultures and political subjectivities, arguing that activism may itself be transforming into a branded commodity

موضوع مستند نشده

Consumer behavior

موضوع مستند نشده

Consumers-- Political activity

موضوع مستند نشده

Consumption (Economics)-- Political aspects

موضوع مستند نشده

Consumption (Economics)-- Social aspects

موضوع مستند نشده

Social action-- Economic aspects

موضوع مستند نشده

Social responsibility of business

شماره رده

نشانه اثر

مستند نام اشخاص تاييد نشده

Banet-Weiser, Sarah,1966-

مستند نام اشخاص تاييد نشده

Mukherjee, Roopali

تاريخ عمليات

20120802115118.0

نام الکترونيکي

نوع ماده

[Book]

تكميل شده

Y