the complete guide to raising real money for your library /
نام نخستين پديدآور
edited by Susan Dowd for Library Strategies, a consulting group of The Friends of the Saint Paul Public Library ; consultants who contributed to this book: Liz Boyd, Susan Dowd, Sue Hall, Ann McKinnon, Wendy Moylan, Peter Pearson.
مشخصات ظاهری
نام خاص و کميت اثر
xvii, 286 pages :
ساير جزييات
illustrations ;
ابعاد
28 cm
یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index.
یادداشتهای مربوط به مندرجات
متن يادداشت
Part I. Focus on fundraising : fund-amentals for libraries -- Libraries need fundraising more than ever -- Four reasons why now is a good time for library fundraising -- Private fundraising is a natural for libraries -- Twelve must-know facts about library fundraising -- Who can help with fundraising? -- Ready, set, go! -- Thanking, honoring, and nurturing your donors and keeping track of them -- The role of marketing and public relations in fundraising for libraries -- Fundraising for the other 95% of your library's budget -- Part II. Roll up your sleeves : types of fundraising activities -- Creating a culture of giving through annual and special appeals -- Membership programs -- The gift of remembrance : tributes and memorials -- The big bang : major gifts -- Leaving a legacy through planned giving -- Taking the fear out of fundraising events -- Donate now! : getting started with online giving -- Building relationships with businesses for library fundraising -- Securing a grant (it's not just about writing) -- Capital campaigns are not just for dreamers -- Part III. Appendix: Fundaising toolkit -- Part IV. Fundraising gallery.
بدون عنوان
0
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
Your future major donor may not use your library, but is likely somebody you know anyway. Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than $1 million annually. Believing that private fundraising is a natural for libraries large and small, they start with 12 facts about library fundraising and focus on activities with the highest return.