یادداشتهای مربوط به کتابنامه ، واژه نامه و نمایه های داخل اثر
متن يادداشت
Includes bibliographical references and index
یادداشتهای مربوط به خلاصه یا چکیده
متن يادداشت
"Grasp how mobile, big data, and analytics are combining to change business processesRight Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data illustrates how businesses can use mobility, big data, and analytics to enhance or change business processes, improve margins through better insight, transform customer experiences, empower employees with real-time, actionable insight, and more. The book depicts how companies can create competitive differentiation using mobile, cloud computing big data, and analytics to improve commerce, customer service, and communications with employees and consumers.In the past, the technologies used to deliver personalized and contextual services were either unavailable, unaffordable, or reserved solely for the consumer market. Today, however, the next wave of computing--mobile, cloud computing. big data, and analytics--has provided the foundation for businesses to create adaptive, personalized applications and services. Delivered point-of-need, these smarter services allow enterprise products and services to meet the burgeoning demand for always-connected, accurate, and real-time information. Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data is your guide to the new way of doing things. The book includes: Real world examples that illustrate how companies across various industries are creating better business processes by integrating new technologies A three step action plan for getting started and overcoming obstacles An electronic checklist with numerous actions that help get you up and running with incorporating mobile, big data, and analytics A guide to drawing insight from mobile, social, and other sources to create richer experiences If you're a CEO, chief marketing officer, marketing director, or business manager, Right Experience, Right Results gives you everything you need to harness technology to breathe new life into your business"--
متن يادداشت
"This book illustrates how businesses can use mobility, big data, and analytics to enhance or change business processes, improve margins through better insight, transform customer experiences, and empower employees with real-time, actionable insights. The author depicts how companies can create competitive differentiation using mobile, cloud computing big data, and analytics to improve commerce, customer service, and communications with employees and consumers"--
ویراست دیگر از اثر در قالب دیگر رسانه
عنوان
Right-time experiences
شماره استاندارد بين المللي کتاب و موسيقي
9781118847350
موضوع (اسم عام یاعبارت اسمی عام)
موضوع مستند نشده
Big data-- Economic aspects
موضوع مستند نشده
Information technology-- Management
موضوع مستند نشده
Strategic planning
موضوع مستند نشده
Technological innovations-- Management
مقوله موضوعی
موضوع مستند نشده
BUS-- 041000
موضوع مستند نشده
BUS-- 042000
موضوع مستند نشده
BUS-- 082000
موضوع مستند نشده
BUS-- 085000
رده بندی ديویی
شماره
658
.
4/038
ويراست
23
رده بندی کنگره
شماره رده
HD30
.
2
نشانه اثر
.
L667
2014
نام شخص به منزله سر شناسه - (مسئولیت معنوی درجه اول )