عنوان

Strategic leadership in the business school :keeping one step ahead

شابک

9780521116121

زبان متن نوشتاري يا گفتاري و مانند آن

لاتين

نام نخستين پديدآور

Fernando Fragueiro and Howard Thomas

نام ساير پديدآوران

author

عنوان اصلي

Strategic leadership in the business school :keeping one step ahead

محل نشرو پخش و غیره

Cambridge

نام ناشر، پخش کننده و غيره

Cambridge University Press

تاریخ نشرو بخش و غیره

2011

نام خاص و کميت اثر

xiv, 269 p.: ill.

متن يادداشت

مرجع به حساب نمي آيد

متن يادداشت

Includes bibliographical references (p. 249-260) and index

متن يادداشت

"Business schools have come under fire in recent years with criticisms centring on their academic rigour and the relevance of business education to the 'real' world of management. Alongside this ongoing debate, increasing international competition and media rankings have led to a fierce struggle between business schools for positioning and differentiation. These are among the challenges that are faced by the Dean of the modern-day business school. In this book, Fernando Fragueiro and Howard Thomas show how Deans of business schools can meet such challenges in terms of strategic direction setting and the execution of their leadership role. Drawing on their invaluable experience as Deans of highly successful business schools, they present a series of case studies to show how leaders of five leading business schools (IMD, LBS, INSEAD, IAE and Warwick) have built effective strategies in the context of internal and external political pressures"--

عنصر شناسه ای

Business schools -- United States -- Management

عنصر شناسه ای

Management -- United States

شماره رده

عنصر شناسه اي

مولف

کد نقش

Fragueiro, Fernando

عنصر شناسه اي

Thomas, Howard

تاريخ

1943-