عنوان

The Wiley Blackwell encyclopedia of consumption and consumer studies /

شابک

:9780470672846 (hardback)

شماره

25406

زبان متن نوشتاري يا گفتاري و مانند آن

انگلیسی

زبان اثر اصلي

انگلیسی

عنوان اصلي

The Wiley Blackwell encyclopedia of consumption and consumer studies /

نام عام مواد

[book]

نام نخستين پديدآور

\ edited by Daniel Thomas Cook and J. Michael Ryan.

نام خاص و کميت اثر

XXVIV, 612 pages

متن يادداشت

Includes index.

متن يادداشت

Machine generated contents note: Editors vii Contributors ix Lexicon xvii Timeline xxiii Introduction xxvii Acknowledgments xxix Consumption and Consumer Studies A-Z 1 Index .

بدون عنوان

8

متن يادداشت

"With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entries varying in length from 500 to 5,000 words, with a list of suggested readings for each entry and cross-references, as well as a lexicon by category, a timeline, and an introduction by the co-editors Brings together the latest research and theories in the field from international contributors across a range of disciplines, from sociology, cultural studies, and advertising to anthropology, business, and consumer behavior Assembles clear and concise expert information for scholars, researchers, and students at all levels Available as an online platform with interactive cross-referencing links and powerful searching and browsing capabilities within the work and across Wiley's comprehensive online reference collection or as a single volume in print "--

متن يادداشت

"Provides definitive coverage of consumer studies with entries that define and explain key concepts, persons, and approaches"--

موضوع مستند نشده

Consumption (Economics), Encyclopedias.

موضوع مستند نشده

Consumer behavior, Encyclopedias.

موضوع مستند نشده

Advertising, Encyclopedias.

موضوع مستند نشده

Consumer protection, Encyclopedias.

موضوع مستند نشده

SOCIAL SCIENCE / Sociology / General.

شماره

ويراست

شماره رده

نشانه اثر

شماره رده

کد سيستم

مستند نام اشخاص تاييد نشده

Cook, Daniel Thomas,1961-

مستند نام اشخاص تاييد نشده

Ryan, J. Michael.

تاريخ عمليات

20160110093030.0

قواعد فهرست نويسي ( بخش توصيفي )

rda

مشخصه منبع قراردادي

نوع ماده

BL

کد کاربرگه

279112

پیشوند ISBD اعمال شده است

1

تكميل شده

Y