عنوان
پدید آورنده
موضوع
رده
HF 5415 .M6 2000
HF
5415
.
M6
2000
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1855066289
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
135391
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The economics of marketing and advertising/William D. Moriarty ; with a new introduction by Morgen Witzel.
General Material Designation
[Book]
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Bristtol
Name of Publisher, Distributor, etc.
: Thoemmes Press
Date of Publication, Distribution, etc.
, 2000
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxvii, vii, 592 p.
Dimensions
; 23 cm.
SERIES
Series Title
Foundations of modern management. Marketing
Volume Designation
; v. 1.
GENERAL NOTES
Text of Note
Facsimile republication of 1923 Harper ed.
Text of Note
Includes index.
TOPICAL NAME USED AS SUBJECT
Marketing -- France
Advertising
Economics
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
Book number
.
M6
2000
PERSONAL NAME - PRIMARY RESPONSIBILITY
Moriarty, W. D. (William Daniel), 1877-1936., author
PERSONAL NAME - SECONDARY RESPONSIBILITY
Witzel, Morgen, editor
ORIGINATING SOURCE
Country
Iran
Agency
University of Tehran. Kish International Campus
Old cataloging
p
BL
1
Y
