عنوان
پدید آورنده
موضوع
رده
HF 5823 .W455 2006
HF
5823
.
W455
2006
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0131465600
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
133131
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Advertising
General Material Designation
[Book]
Other Title Information
:principles & practice /William Wells, Sandra Moriarty, John Burnett.
EDITION STATEMENT
Edition Statement
7th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper Saddle River, N.J
Name of Publisher, Distributor, etc.
: Pearson/Prentice Hall,
Date of Publication, Distribution, etc.
, c2006.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxi, 592 p. ;col. ill.
Dimensions
;29 cm.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (p. 575-580) and index.
PARALLEL TITLE PROPER
Parallel Title
Advertising : principles and practice
TOPICAL NAME USED AS SUBJECT
Advertising -- Awards
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5823
Book number
.
W455
2006
PERSONAL NAME - PRIMARY RESPONSIBILITY
Wells, William,, 1926-
PERSONAL NAME - SECONDARY RESPONSIBILITY
Burnett, John,, 1944-
Moriarty, Sandra E.
ORIGINATING SOURCE
Country
Iran
Agency
University of Tehran. Kish International Campus
Old cataloging
p
BL
1
Y
