عنوان
پدید آورنده
موضوع
رده
HF 5415.135 .K47 1998
HF
5415
.
135
.
K47
1998
کتابخانه
محل استقرار
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
34160
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Strategic marketing problems
General Material Designation
[Book]
Other Title Information
: cases and comments
First Statement of Responsibility
/ Roger A, Kerin, Robert A. Peterson
EDITION STATEMENT
Edition Statement
8th ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper saddle River N.J.
Name of Publisher, Distributor, etc.
: Prentice Hall
Date of Publication, Distribution, etc.
, 1998
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 723 p.
Other Physical Details
: ill (some col), maps
Dimensions
; 28 cm
GENERAL NOTES
Text of Note
English
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Marketing - - Dicision making - - case studies
Marketing - - Management - - Case studies
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
135
Book number
.
K47
1998
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kerin, Roger A, author
PERSONAL NAME - SECONDARY RESPONSIBILITY
Peterson, Robert A (Robert Allen), 1944
ORIGINATING SOURCE
Country
Iran
Agency
University of Tehran. Library of Technical Camp 2
Old cataloging
p
BL
1
Y
