عنوان
پدید آورنده
موضوع
رده
HD,69,.B7,F6413,2005
HD
,
69
,.
B7
,
F6413
,
2005
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
Qualification
(hd. bd.)
(Number (ISBN
3540235019
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
ebook28790
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Storytelling
General Material Designation
[Electronic Resource]
Other Title Information
:branding in practice
First Statement of Responsibility
/ Klaus Fog, Christian Budtz, Baris Yakaboylu
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Berlin ;New York
Name of Publisher, Distributor, etc.
: Springer,
Date of Publication, Distribution, etc.
, 2005.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
238 p.
Other Physical Details
: ill. ; 24 cm.
GENERAL NOTES
Text of Note
"Original Danish edition published by Samfundslitteratur 2003 with the title Storytelling - branding i praksis ... translation by Tara Stevens"--Verso of t.p.
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
e
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (p. 228-230) and index.
UNIFORM TITLE
[Storytelling.English]
TOPICAL NAME USED AS SUBJECT
Branding (Marketing)
Product management.
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
,
27
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD
,
69
,.
B7
,
F6413
,
2005
PERSONAL NAME - PRIMARY RESPONSIBILITY
Fog, Klaus
PERSONAL NAME - SECONDARY RESPONSIBILITY
Budtz, Christian
Yakaboylu, Baris
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
658.8,27
ELECTRONIC LOCATION AND ACCESS
Date and Hour of Consultation and Access
3540235019.pdf
Electronic Format Type
0
Electronic Format Type
0
old catalog
e
BL
1
a
Y
