عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
Terms of Availability and/or Price
$39.95
(Number (ISBN
9781741755992 (pbk.)
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
ebook45360
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Advertising and the mind of the consumer
General Material Designation
[Electronic Resource]
Other Title Information
:what works, what doesn't and why
First Statement of Responsibility
/ Max Sutherland
EDITION STATEMENT
Edition Statement
3rd rev. international ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Crows Nest, N.S.W.
Name of Publisher, Distributor, etc.
: Allen & Unwin,
Date of Publication, Distribution, etc.
, 2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 366 p.
Other Physical Details
: ill. ; 23 cm.
GENERAL NOTES
Text of Note
Prev. ed.: 2000.
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
e
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes index.
Text of Note
Includes bibliographical references.
TOPICAL NAME USED AS SUBJECT
Advertising--Psychological aspects
Consumer behavior.
DEWEY DECIMAL CLASSIFICATION
Number
659
.
1019
PERSONAL NAME - PRIMARY RESPONSIBILITY
Sutherland, Max
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
659.1019
ELECTRONIC LOCATION AND ACCESS
Date and Hour of Consultation and Access
9781741755992.pdf
Electronic Format Type
0
old catalog
e
BL
1
a
Y
