عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9783642177668
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
19
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Trends and Issues in Global Tourism 201
General Material Designation
[Book]
First Statement of Responsibility
/ [electronic resource
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
: Springer
Date of Publication, Distribution, etc.
, Jan. 2011.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxiv, 342 p.
Other Physical Details
:, ill, 23.500 015.500 cm.
SERIES
Series Title
(Trends and Issues in Global Tourism Ser.)
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Printed
CONTENTS NOTE
Text of Note
AnnotationThis book provides insights into important trends and future scenarios in the global tourism and travel industry. It analyses todayâ& 128;& 153;s challenges in the aviation and hospitality industry, in destination management, and in marketing and distribution management. New empirical data on general travel behaviour and the latest consumer trends are also presented. The contributors to this book are well-known individuals from important tourism, travel and consulting firms (e.g. BCD Travel, Ã& 150;ger Tours, Booz and Company, GfK, IPK International) and researchers from universities in Switzerland, United Kingdom, the Netherlands, and Germany. In addition institutes specializing in future research highlight important travel trends. Corporate social responsibility is one of the top themes to-be and therefore a focus of this book, offering insights into the concept of CSR, empirical data on consumer requests, corporate strategy issues and financial investment implications.
SERIES
Title
: SpringerLink ebooks - Business and Economics (2011)
TOPICAL NAME USED AS SUBJECT
Electronic books
Tourism
Business & Economics, Industries, Hospitality, Travel & Tourism
DEWEY DECIMAL CLASSIFICATION
Number
338
.
4791
PERSONAL NAME - PRIMARY RESPONSIBILITY
Conrady, RolandEditor 4edt.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Buck, MartinEditoredt
ORIGINATING SOURCE
Country
Iran
Agency
دانشگاه تهران پردیس البرز
ELECTRONIC LOCATION AND ACCESS
Access number
9783642177668.pdf
Date and Hour of Consultation and Access
9783642177668.pdf
old catalog
Printed
BL
1
a
Y
