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ورود / ثبت نام
عنوان
Marketing management: a strategic, decision-making approach
پدید آورنده
John W. Mullins ... ]et al.[
موضوع
، Marketing - Management
رده
HF
5415
.
13
.
M845
2005
کتابخانه
Central Library and Documentation Center
محل استقرار
استان:
Kerman
ـ شهر:
Kerman
تماس با کتابخانه :
03433257204
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing management: a strategic, decision-making approach
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston, Mass.
Name of Publisher, Distributor, etc.
McGraw-Hill
Date of Publication, Distribution, etc.
c2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxiv, 520 p. :ill.; 26 cm
SERIES
Other Title Information
McGraw-Hill/Irwin series in marketing
GENERAL NOTES
Text of Note
Includes bibliographical references and index.
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
John W. Mullins ... ]et al.[
ORIGINAL VERSION NOTE
Text of Note
1
TOPICAL NAME USED AS SUBJECT
Entry Element
، Marketing - Management
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
13
.
M845
2005
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
TI
AU Mullins, John W.)John Walker(
SE
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