عنوان

Key themes in media theory

.Language of Text, Soundtrack etc

eng

Title Proper

Key themes in media theory

Key Themes in Media Theory" is wonderfully wide-ranging and deservedly destined to become a key text for students of Media Studies' - Professor John Storey, University of Sunderland, UK. What is media theory? How do media affect our actions, opinions and beliefs? In what ways do media serve powerful political and economic interests? Is media consumerism unhealthy or is it empowering? "Key Themes in Media Theory" provides a thorough and critical introduction to the key theories of media studies. It is unique in bringing together different schools of media theory into a single, comprehensive text, examining in depth the ideas of key media theorists such as Lasswell, McLuhan, Hall, Williams, Barthes, Adorno, Baudrillard and Bourdieu.Using up-to-date case studies the book embraces media in their everyday cultural forms - music, internet, film, television, radio, newspapers and magazines - to enable a clearer view of the 'big picture' of media theory. In ten succinct chapters Dan Laughey discusses a broad range of themes, issues and perspectives that inform our contemporary understanding of media production and consumption.

These include: Behaviourism and media effects; Feminist media theory; Postmodernity and information society; Political economy; and, Media consumerism. With images and diagrams to illustrate chapter themes, examples that apply media theory to media practice, recommended reading at the end of every chapter, and a useful glossary of key terms, this book is the definitive guide to understanding media theory.

Place of Publication, Distribution, etc.

Maidenhead ; Berkshire

Name of Publisher, Distributor, etc.

Mc Graw Hill ; Open University Press

Date of Publication, Distribution, etc.

2007

Specific Material Designation and Extent of Item

vii, 235 p. : ill. ; 23 cm

Text of Note

Includes bibliographical references and index

Text of Note

ISBN-13: 9780335218134

Text of Note

ISBN-10: 033521813X

Text of Note

Dan Laughey

Text of Note

1

Entry Element

، Mass media

Entry Element

، Mass media -- Philosophy

Entry Element

، Mass media and culture

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، Mass media and culture -- Case studies

Class number

Class number

Entry Element

Laughey, Dan

Relator Code

AU

TI