عنوان
پدید آورنده
موضوع
رده
HF 5415.3 .P4C6
HF
5415
.
3
.
P4C6
کتابخانه
محل استقرار
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Consumer behaviour and marketing strategy
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
McGraw- Hill
Date of Publication, Distribution, etc.
1999
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xviii, 526p.: illus, tables
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
J. Paul Peter , Jerry C. Olson, Klaus G.
ORIGINAL VERSION NOTE
Text of Note
1
TOPICAL NAME USED AS SUBJECT
Entry Element
، Motivation research )marketing(
Entry Element
، Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
3
.
P4C6
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Peter, J. Paul
Relator Code
AU
AU Olson, Jerry C.
AU Grunert, Klaus G.
TI
