عنوان
پدید آورنده
موضوع
رده
658 .8 B472M
658
.
8
B472M
کتابخانه
محل استقرار
NATIONAL BIBLIOGRAPHY NUMBER
Number
262723
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing
General Material Designation
[book]
First Statement of Responsibility
/ Peter d. Bennett; in collaboration with Robert P. Lamm and Robert A. Fry
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
: McGraw-Hill
Date of Publication, Distribution, etc.
، 1988
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxvii, 763p.
Other Physical Details
: Col. ill.
SERIES
Series Title
McGraw-Hill series in marketing
GENERAL NOTES
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
B472M
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
D4873
1988
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Bennett, Peter D.
Relator Code
author
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
HF5415 .D4873 1988
Previous cataloging
BL
1
Y
