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عنوان
Total quality marketing: what has to come next in sales, marketing and advertising
پدید آورنده
/ John Fraster-Robinson with pip Mosscrop
موضوع
Marketing,Total quality
رده
658
.
8
F842T
کتابخانه
Central Library and Archive Center of shahid Beheshti University
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
22431916
-
021
NATIONAL BIBLIOGRAPHY NUMBER
Number
262722
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Total quality marketing: what has to come next in sales, marketing and advertising
General Material Designation
[book]
First Statement of Responsibility
/ John Fraster-Robinson with pip Mosscrop
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
: Kogan page
Date of Publication, Distribution, etc.
، 1991
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
256p.
GENERAL NOTES
Text of Note
Bibliography: p.[249] Includes index
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
Entry Element
Total quality
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
F842T
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
1
.
R415
1994
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Mosscrop, Pip
Entry Element
Fraser-Robinson, John
Relator Code
creator
Relator Code
author
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
HF5415.1 .R415 1994
Previous cataloging
BL
1
Y
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