عنوان
پدید آورنده
موضوع
رده
659 .144 A244 2005
659
.
144
A244
2005
کتابخانه
محل استقرار
NATIONAL BIBLIOGRAPHY NUMBER
Number
266441
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Advertising, promotion, and new media
General Material Designation
[book]
First Statement of Responsibility
/ edited by Marla R. Stafford, Ronald J. Faber
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Armonk, NY.
Name of Publisher, Distributor, etc.
: Prentice/Hall
Date of Publication, Distribution, etc.
، 2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 380 p.
Other Physical Details
: ill.
GENERAL NOTES
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Internet advertising
Entry Element
Advertising
Entry Element
Interactive multimedia
Entry Element
Interactive marketing
DEWEY DECIMAL CLASSIFICATION
Number
659
.
144
A244
2005
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF6146
.
I58
A39
2005
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Stafford, Marla R.
Entry Element
1960-
Entry Element
Faber, Ronald J.
Entry Element
1948-
Dates
، 1960-
Dates
، 1948-
Relator Code
creator
Relator Code
creator
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
HF6146.I58 A39 2005
Previous cataloging
BL
1
Y
