عنوان
پدید آورنده
موضوع
رده
659 .1019 B777D 2009
659
.
1019
B777D
2009
کتابخانه
محل استقرار
NATIONAL BIBLIOGRAPHY NUMBER
Number
275552
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Deception in the marketplace: <the psychology of deceptive persuasion and consumer self protection>
General Material Designation
[book]
First Statement of Responsibility
/ David M. Boush, Marian Friestad, Peter Wright
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
: Routledge
Date of Publication, Distribution, etc.
، 2009
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 241 p.
GENERAL NOTES
Text of Note
Includes bibliographical references
TOPICAL NAME USED AS SUBJECT
Entry Element
Deceptive advertising - United States
Entry Element
Marketing - United States
Entry Element
Consumer protection - United States
DEWEY DECIMAL CLASSIFICATION
Number
659
.
1019
B777D
2009
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5827
.
8
.
B68
2009
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Friestad, Marian
Entry Element
Wright, Peter
Entry Element
1943-
Entry Element
Boush, David M.
Dates
، 1943-
Relator Code
creator
Relator Code
creator
Relator Code
author
ORIGINATING SOURCE
Country
ایران
LOCATION AND CALL NUMBER
Call Number
HF5827.8 .B68 2009
Previous cataloging
BL
1
Y
