INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
978-81-203-3753-4
(Number (ISBN
978-81-203-3753-4
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
89-651
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Extending the supply chain
General Material Designation
[Book]
Other Title Information
:how cutting-edge companies bridge the critical last mile into customers' homes
First Statement of Responsibility
/ Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult
EDITION STATEMENT
Edition Statement
1st ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
PHI Learning
Name of Publisher, Distributor, etc.
: New Delhi
Date of Publication, Distribution, etc.
, c2009.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xvii, 252 p. , ill.; 24 cm.
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Introduction -- The great divide between customers and retailers -- Decoupled extended supply chains -- Semi-exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
TOPICAL NAME USED AS SUBJECT
Business logistics
Grocery trade
Retail trade
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD38
.
5
Book number
.
B698
PERSONAL NAME - PRIMARY RESPONSIBILITY
Boyer, Kenneth Karel, 1967-
PERSONAL NAME - SECONDARY RESPONSIBILITY
Frohlich, Markham T
Hult, G. Tomas M
ORIGINATING SOURCE
Country
ایران
old catalog
p
BL
1
a
Y
