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عنوان
International marketing
پدید آورنده
/ Philip R. Cateora, John L. Graham
موضوع
Export marketing,International business enterprises
رده
HF1416
.
C375
2007
کتابخانه
Central Library and Documents Center of Mazandaran University
محل استقرار
استان:
Mazandaran
ـ شهر:
Babolsar
تماس با کتابخانه :
62
-
35302861
-
011
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0073080063 9780073080
NATIONAL BIBLIOGRAPHY NUMBER
Number
26889
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
eng
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
International marketing
First Statement of Responsibility
/ Philip R. Cateora, John L. Graham
EDITION STATEMENT
Edition Statement
13th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston, Mass.
Name of Publisher, Distributor, etc.
: McGraw-Hill/Irwin,
Date of Publication, Distribution, etc.
, c2007.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxii, 702 p
Other Physical Details
. col. ill., col. maps 29 cm.
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
ng Includes index.
TOPICAL NAME USED AS SUBJECT
Entry Element
Export marketing
Entry Element
International business enterprises
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
.
4
PERSONAL NAME - PRIMARY RESPONSIBILITY
Cateora, Philip R.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Graham, John L
old catalog
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