عنوان
پدید آورنده
موضوع
رده
HF5415/13 .K64 1988
HF5415/13
.
K64
1988
کتابخانه
محل استقرار
استان: Mazandaran ـ شهر: Babolsar
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0-13-261363-8
NATIONAL BIBLIOGRAPHY NUMBER
Number
32239
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
eng
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing management
Other Title Information
:: analysis, planning, implementation, and control
First Statement of Responsibility
/ Philip Kotler
EDITION STATEMENT
Edition Statement
6th ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper Saddle River, NJ
Name of Publisher, Distributor, etc.
: Prentice Hall
Date of Publication, Distribution, etc.
, 1988.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
various pages
SERIES
Series Title
(Prentice-Hall series in marketing)
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes indexe
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing- Management
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kotler, Philip
old catalog
