عنوان
پدید آورنده
موضوع
رده
HF5415.13 .B6 1972
HF5415
.
13
.
B6
1972
کتابخانه
محل استقرار
استان: Mazandaran ـ شهر: Babolsar
NATIONAL BIBLIOGRAPHY NUMBER
Number
15360
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
eng
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing management
First Statement of Responsibility
/ [by] Harper W. Boyd, William F. Massy
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
: Harcourt Brace Jovanovich
Date of Publication, Distribution, etc.
, 1972.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 618 p.
Other Physical Details
: illus
SERIES
Series Title
(The Harbrace series in business and economics)
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing -- Management
PERSONAL NAME - PRIMARY RESPONSIBILITY
Boyd, Harper W
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Massy, William F., joint author
old catalog
