عنوان
پدید آورنده
موضوع
رده
HF5823 .L72 1970
HF5823
.
L72
1970
کتابخانه
محل استقرار
استان: Mazandaran ـ شهر: Babolsar
NATIONAL BIBLIOGRAPHY NUMBER
Number
16578
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
eng
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Advertising : mass communication in marketing
First Statement of Responsibility
/ James E. Littlefield, C. A. Kirkpatrick
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Bombay
Name of Publisher, Distributor, etc.
: Vakils, Feffer
Date of Publication, Distribution, etc.
, 1970.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
ix, 544 p.
Other Physical Details
: illus. (part col.), facsims. (part col.), maps
GENERAL NOTES
Text of Note
Language: انگلیسی
Text of Note
Previous editions by C. A. Kirkpatrick
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Advertising
PERSONAL NAME - PRIMARY RESPONSIBILITY
Littlefield, James E.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Kirkpatrick, Charles Atkinson, joint author
old catalog
