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عنوان
Marketing management
پدید آورنده
/ Philip Kotler, Kevin Lane Keller
موضوع
Marketing- Management
رده
HF5415
.
13
.
K64
2009
کتابخانه
Central Library and Documents Center of Mazandaran University
محل استقرار
استان:
Mazandaran
ـ شهر:
Babolsar
تماس با کتابخانه :
62
-
35302861
-
011
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9780136009 0136009980 9780131357 0131357972
NATIONAL BIBLIOGRAPHY NUMBER
Number
28332
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
eng
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing management
First Statement of Responsibility
/ Philip Kotler, Kevin Lane Keller
EDITION STATEMENT
Edition Statement
13th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper Saddle River, N.J.
Name of Publisher, Distributor, etc.
: Pearson Prentice Hall,
Date of Publication, Distribution, etc.
, c2009.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 v.
Other Physical Details
:(various pagings) col. ill. 29 cm.
GENERAL NOTES
Text of Note
Language: انگلیسی
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
ng
Text of Note
Includes bibliographical references and index.
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing- Management
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kotler, Philip.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Keller, Kevin Lane,1956-
old catalog
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