عنوان

Contemporary strategy analysis

Title Proper

Contemporary strategy analysis

Place of Publication, Distribution, etc.

Hoboken

Name of Publisher, Distributor, etc.

Wiley

Date of Publication, Distribution, etc.

c2010

Specific Material Designation and Extent of Item

xv, 499 p. : illl

Text of Note

Includes bibliographical references and index

Text of Note

Robert M. Grant

Text of Note

The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Developing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The nature and sources of competitive advantage -- Cost advantage -- Differentiation advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategies and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness corporation -- Current trends in strategic management

Entry Element

، Strategic planning

Class number

Dates

8491-

Entry Element

Grant, Robert M.

Relator Code

AU

TI