Sport industry research and analysis :an approach to informed decision making
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Scottsdale, Arizona
Name of Publisher, Distributor, etc.
Holcomb Hathaway, Publishers )HHP(
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 246 pages : illustrations ; 24 cm
GENERAL NOTES
Text of Note
Includes index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Jacquelyn Cuneen, David A. Tobar
CONTENTS NOTE
Text of Note
Why we need to know about research and analysis : and what they have to do with a career In sport management -- Reading and understanding existing research and analytics -- When information is necessary : approaches to information gathering -- Descriptive research design and method -- Historical and philosophical research method and design -- Qualitative inquire or naturalistic inquiry -- Delphi Study -- Experimental research : testing the effects of a variable -- Case studies : examining a solitary issue in detail -- Feasibility and profitability studies : determining the possible -- Grants and contracts : funded investigations -- Introduction to the research scenarios and the data analysis software -- Issues in analyzing data -- Descriptive statistics -- Correlation -- Regression -- Tests -- Analysis of Variance )ANOVA( -- Chi-square tests -- Note on protecting participants and research data