عنوان
پدید آورنده
موضوع
رده
HF 5415 .3 .P468 1999
HF
5415
.
3
.
P468
1999
کتابخانه
محل استقرار
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Consumer behavior and marketing strategy
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
Irwin
Date of Publication, Distribution, etc.
c1999
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxv, 545 p. : ill
SERIES
Other Title Information
The Irwin series in marketing
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
J. Paul Peter, Jerry C. Olson
ORIGINAL VERSION NOTE
Text of Note
1
TOPICAL NAME USED AS SUBJECT
Entry Element
، Consumer behavior
Entry Element
، Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
3
.
P468
1999
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Peter, J. Paul
Relator Code
AU
AU Olson, Jerry Corrie, 1944-
AU Peter, J. Paul. Consumer behavior
TI
