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عنوان
Classic failures in product marketing: marketing principles violations and how to avoid them
پدید آورنده
Hendon, Donald W.
موضوع
United states ، Product management,United states ، Business failure,United states ، Marketing,United states ، New products
رده
HF
5415
.
15
.
H46
کتابخانه
Central Library and Documents Center of Industrial University of Khaje Nasiredin Toosi
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
88881052
-
88881042
-
021
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Classic failures in product marketing: marketing principles violations and how to avoid them
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Westport, Connecticut
Name of Publisher, Distributor, etc.
Quorum Books; Tokyo: Toppan
Date of Publication, Distribution, etc.
1989
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
205 p. : ill
GENERAL NOTES
Text of Note
Includes bibliographical references and indexes
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Donald W. Hendon
TOPICAL NAME USED AS SUBJECT
Entry Element
United states ، Product management
Entry Element
United states ، Business failure
Entry Element
United states ، Marketing
Entry Element
United states ، New products
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
15
.
H46
OTHER CLASS NUMBERS
Class number
NO
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Hendon, Donald W.
Relator Code
AU
TI
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