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عنوان
Marketing
پدید آورنده
Zikmund, William G.
موضوع
Marketing
رده
HF
5415
.
Z54
1996
کتابخانه
Central Library of Amirkabir University of Technology
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
۶۶۴۰۷۴۱۸(۰۲۱) – ۶۴۵۴۲۳۴۹(۰۲۱)
I1
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Zikmund, William G.
Title Proper
Marketing
.PUBLICATION, DISTRIBUTION, ETC
5th ed
Place of Publication, Distribution, etc.
Minneapolis/St. Paul
Name of Publisher, Distributor, etc.
West Pub. Co.
Date of Publication, Distribution, etc.
1996
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxviii, 784 p. : col. ill., col. maps
GENERAL NOTES
Text of Note
Colored maps on endpapers
Text of Note
Includes bibliographical references )p. 745-754( and indexes
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Book number
5415
Classification Record Number
.
Z54
1996
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
William G. Zikmund, Michael d Amico
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
English
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