عنوان
پدید آورنده
موضوع
رده
HF 5415 .3 .P468 1999
HF
5415
.
3
.
P468
1999
کتابخانه
محل استقرار
استان: Khorasan Razavi ـ شهر: Sabzevar
OTHER STANDARD IDENTIFIER
Standard Number
1116
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Peter, J. Paul
Title Proper
Consumer behavior and marketing strategy
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
Irwin/McGraw-Hill
Date of Publication, Distribution, etc.
9991c
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxv, 545 p. : ill. )some col.(
SERIES
Series Title
Irwin/McGraw-Hill series in marketing
GENERAL NOTES
Text of Note
Includes bibliographical references )p. 481-510( and indexes
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
J. Paul Peter, Jerry C. Olson
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
5th ed
TOPICAL NAME USED AS SUBJECT
Entry Element
، Consumer behavior
Entry Element
، Marketing
DEWEY DECIMAL CLASSIFICATION
Number
243/8
.
856
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
3
.
P468
1999
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
AU Olson, Jerry C.)Jerry Corrie( 1944-
TI
SE
