An evaluative criteria for partner selection in an international tourism country venue marketing collaboration
General Material Designation
[Thesis]
First Statement of Responsibility
Taylor, Peter A.
.PUBLICATION, DISTRIBUTION, ETC
Name of Publisher, Distributor, etc.
University of East London
Date of Publication, Distribution, etc.
2008
DISSERTATION (THESIS) NOTE
Dissertation or thesis details and type of degree
Ph.D.
Body granting the degree
University of East London
Text preceding or following the note
2008
SUMMARY OR ABSTRACT
Text of Note
Global tourism is one of the world's largest industries, employing some 238million people, generating over 10% of the world GDP, an annual growth rateof 4% and revenues expected to grow to