How to Be a Fierce Competitor: What Winning Companies and Great Managers Do in Tough Times; CONTENTS; Preface; Acknowledgments; CHAPTER 1: The Fierce Competitor Company; CHAPTER 2: Bad Times Are Good Times; CHAPTER 3: Hustle. Hustle. Hustle.; CHAPTER 4: Leadership Is Not ''Pushership''; CHAPTER 5: The Difference Between Leaders and Managers; CHAPTER 6: Know Your Company's Raison d'Etre; CHAPTER 7: Manage As You Would Invest; CHAPTER 8: ''I Visit Customers in Stores''; CHAPTER 9: Always Answer the Phone; CHAPTER 10: Pile Up Cash; CHAPTER 11: Be Ever Fearful; CHAPTER 12: Show Fearlessness.
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SUMMARY OR ABSTRACT
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Economic downturns separate the winning companies from the struggling. Fox shows how tough times also give solid companies, strong managers, and potential rainmakers the opportunity to seize market share.