عنوان
پدید آورنده
موضوع
رده
HD30.28 .H3758 2010eb
HD30
.
28
.
H3758
2010eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0470320176
(Number (ISBN
0470399287
(Number (ISBN
6612112786
(Number (ISBN
9780470320174
(Number (ISBN
9780470399286
(Number (ISBN
9786612112782
Erroneous ISBN
047008359X
Erroneous ISBN
9780470083598
NATIONAL BIBLIOGRAPHY NUMBER
Number
b795391
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Hospitality strategic management :
General Material Designation
[Book]
Other Title Information
concepts and cases /
First Statement of Responsibility
Cathy A. Enz.
EDITION STATEMENT
Edition Statement
2nd ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Hoboken, N.J. :
Name of Publisher, Distributor, etc.
John Wiley & Sons,
Date of Publication, Distribution, etc.
©2010.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xviii, 676 pages) :
Other Physical Details
illustrations, maps
GENERAL NOTES
Text of Note
Previous ed. was co-authored with Jeffrey S. Harrison and his name appeared first on t.p.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 595-643) and index.
CONTENTS NOTE
Text of Note
Hospitality Strategic Management: Concept and Cases, Second Edition; CONTENTS; PREFACE; ABOUT THE AUTHOR; Chapter 1: STRATEGIC MANAGEMENT; Chapter 2: THE ENVIRONMENT AND EXTERNAL STAKEHOLDERS; Chapter 3: STRATEGIC DIRECTION; Chapter 4: ORGANIZATIONAL RESOURCES AND COMPETITIVE ADVANTAGE; Chapter 5: STRATEGY FORMULATION AT THE BUSINESS-UNIT LEVEL; Chapter 6: CORPORATE-LEVEL STRATEGY AND RESTRUCTURING; Chapter 7: STRATEGY IMPLEMENTATION THROUGH INTERORGANIZATIONAL RELATIONSHIPS AND MANAGEMENT OF FUNCTIONAL RESOURCES; Chapter 8: STRATEGY IMPLEMENTATION THROUGH ORGANIZATIONAL DESIGN AND CONTROL.
Text of Note
Chapter 9: STRATEGIES FOR ENTREPRENEURSHIP AND INNOVATIONChapter 10: GLOBAL STRATEGIC MANAGEMENT AND THE FUTURE; CASES; NOTES; GLOSSARY; INDEX.
0
8
SUMMARY OR ABSTRACT
Text of Note
Updated to include the current models, theories, and hospitality practices, Hospitality Strategic Management: Concept and Cases, Second Edition is a comprehensive guide to strategic management in the international hospitality industry. Author Cathy A. Enz uses the case study approach to cover current topics such as innovation, entrepreneurship, leadership, ethics, and franchising. Eight full case studies with exhibits and documents address the areas of lodging, food service, tourism e-commerce, gaming, cruise lines, and airlines, making this book ideal for executive level training courses or h.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
MIL
Stock Number
211278
OTHER EDITION IN ANOTHER MEDIUM
Title
Hospitality strategic management.
International Standard Book Number
047008359X
TOPICAL NAME USED AS SUBJECT
Hospitality industry-- Management.
Strategic planning.
BUSINESS & ECONOMICS-- Small Business.
Hospitality industry-- Management.
Strategic planning.
(SUBJECT CATEGORY (Provisional
BUS-- 060000
DEWEY DECIMAL CLASSIFICATION
Number
647
.
94/068
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD30
.
28
Class number
TX911
.
3
.
M27
Book number
.
H3758
2010eb
Book number
E56
2010eb
PERSONAL NAME - PRIMARY RESPONSIBILITY
Enz, Cathy A.,1956-
ORIGINATING SOURCE
Date of Transaction
20201207082615.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
