عنوان
پدید آورنده
موضوع
رده
HF5415.5 .U73 2005
HF5415
.
5
.
U73
2005
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0131913611
(Number (ISBN
9780131913615
NATIONAL BIBLIOGRAPHY NUMBER
Number
b794544
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Don't just relate-- advocate! :
General Material Designation
[Book]
Other Title Information
a blueprint for profit in the era of customer power /
First Statement of Responsibility
Glen Urban.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Upper Saddle River, New Jersey :
Name of Publisher, Distributor, etc.
Wharton School Pub.,
Date of Publication, Distribution, etc.
©2005.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xvi, 234 pages :
Other Physical Details
illustrations ;
Dimensions
24 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Now is the time to advocate for your customers -- The Internet creates customer power -- The balance of push and trust is shifting -- Customer power is all around you -- Theory A : the new paradigm -- Where are you positioned on the trust dimensions? -- Is advocacy for you? -- Tools for advocacy -- Questions and answers about customer advocacy -- Moving to advocacy -- The advocacy imperative.
0
OTHER EDITION IN ANOTHER MEDIUM
Title
Don't just relate-- advocate!
TOPICAL NAME USED AS SUBJECT
Corporations-- Public relations.
Customer relations.
Corporations-- Public relations.
Corporations-- Public relations.
Customer relations.
Customer relations.
DEWEY DECIMAL CLASSIFICATION
Number
658
.
812
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
5
Book number
.
U73
2005
OTHER CLASS NUMBERS
Class number
F713
.
5
System Code
clc
PERSONAL NAME - PRIMARY RESPONSIBILITY
Urban, Glen L.
ORIGINATING SOURCE
Date of Transaction
20201207074147.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
