عنوان
پدید آورنده
موضوع
رده
HF5415 .C696 2008eb
HF5415
.
C696
2008eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1848444001
(Number (ISBN
9781848444003
Erroneous ISBN
1847209300
Erroneous ISBN
9781847209306
NATIONAL BIBLIOGRAPHY NUMBER
Number
b793970
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Creating experiences in the experience economy /
General Material Designation
[Book]
First Statement of Responsibility
edited by Jon Sundbo, Per Darmer.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Northampton, MA :
Name of Publisher, Distributor, etc.
Edward Elgar,
Date of Publication, Distribution, etc.
©2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (vii, 262 pages) :
Other Physical Details
illustrations, maps
SERIES
Series Title
Services, economy, and innovation
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
COVER; Copyright; Contents; Contributors; 1. Introduction to experience creation; 2. The food and eating experience; 3. Designing innovative video games; 4. What makes Rome: ROME? A curious traveller's mulitsensory analysis of aspects of complex Roman experiences; 5. The backstaging of experience production; 6. Entrepreneurs in music: the passion of experience creation; 7. The urban innovation network geography of leisure experiences; 8. Experience offerings: who or what does the action?; 9. Performing cultural attractions; 10. On sense and sensibility in performative processes.
Text of Note
11. Experience production by family tourism providersIndex.
0
8
SUMMARY OR ABSTRACT
Text of Note
Focuses on the creation of experience from a business perspective. This book emphasises that experience creation is not an easy task with a straightforward formula and examines how marketed experiences are constructed, developed and innovated. It discusses and presents models for how experiences are designed, produced and distributed.
OTHER EDITION IN ANOTHER MEDIUM
Title
Creating experiences in the experience economy.
International Standard Book Number
1847209300
TOPICAL NAME USED AS SUBJECT
Consumer behavior.
Experience-- Economic aspects.
Marketing-- Psychological aspects.
New products.
BUSINESS & ECONOMICS-- Distribution.
BUSINESS & ECONOMICS-- Marketing-- General.
Consumer behavior.
Marketing-- Psychological aspects.
New products.
(SUBJECT CATEGORY (Provisional
BUS-- 043000
BUS-- 078000
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
Book number
.
C696
2008eb
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Darmer, Per,1956-
Sundbo, Jon.
ORIGINATING SOURCE
Date of Transaction
20201207070736.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
