عنوان
پدید آورنده
موضوع
رده
Q223 .B37 2010eb
Q223
.
B37
2010eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1597269654
(Number (ISBN
9781597269650
Erroneous ISBN
1597266639
Erroneous ISBN
1597266647
Erroneous ISBN
9781597266635
Erroneous ISBN
9781597266642
NATIONAL BIBLIOGRAPHY NUMBER
Number
b788137
PUBLISHER'S NUMBER
Publisher's Number
MWT11457221
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Escape from the ivory tower :
General Material Designation
[Book]
Other Title Information
a guide to making your science matter /
First Statement of Responsibility
Nancy Baron ; with contributions by Liz Neeley and the COMPASS team.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Washington :
Name of Publisher, Distributor, etc.
Island Press,
Date of Publication, Distribution, etc.
©2010.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xxii, 246 pages) :
Other Physical Details
illustrations
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
The scientist communicator. Introduction ; The decision to speak out -- A clash of cultures. What you need to know about journalists ; Tell me a story : what journalists want from you ; What the changing world of the media means for you ; What you need to know about policymakers ; Inform my decision : what policymakers want from you -- The how-to toolkit. Deliver a clear message ; Ace your interview ; Fine-tune for radio and television ; Reach out instead of waiting ; Promote a paper ; Enter the political fray -- Becoming an agent of change. After the splash, the backlash ; Leading the way : ten steps to success.
0
SUMMARY OR ABSTRACT
Text of Note
To effectively reach journalists and public officials, scientists need to learn new skills and rules of engagement. No matter what your specialty, the keys to success are clear thinking, knowing what you want to say, understanding your audience, and using everyday language to get your main points across. In this practical guide to communicating science, Baron explains how to engage your audience and explain why a particular finding matters. --from publisher description.
SYSTEM REQUIREMENTS NOTE (ELECTRONIC RESOURCES)
Text of Note
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
Midwest Tape, LLC
Stock Number
11457221
OTHER EDITION IN ANOTHER MEDIUM
Title
Escape from the ivory tower.
International Standard Book Number
9781597266635
TOPICAL NAME USED AS SUBJECT
Communication in science.
Science news.
Science-- Vocational guidance.
Communication in science.
Science news.
SCIENCE-- Philosophy & Social Aspects.
Science-- Vocational guidance.
(SUBJECT CATEGORY (Provisional
SCI-- 075000
DEWEY DECIMAL CLASSIFICATION
Number
501/
.
4
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
Q223
Book number
.
B37
2010eb
PERSONAL NAME - PRIMARY RESPONSIBILITY
Baron, Nancy,1964-
ORIGINATING SOURCE
Date of Transaction
20201207014539.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
