Acknowledgements -- Introduction -- 1 So why do you want to know more about finance? -- 2 The business cycle -- 3 The books and double-entry bookkeeping -- 4 Where do all the business functions fit in? -- 5 Financial planning -- the budgets -- 6 Measuring business performance -- financial ratios -- 7 How our investors see us -- stock market ratios -- 8 Valuing a company -- 9 Shareholder value and economic profit -- 10 The hidden costs -- depreciation and amortisation -- 11 What must we sell to make a profit? -- 12 Tools for evaluating projects.
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13 Where is all our cash? Managing working capital -- Glossary of financial terms -- Other titles in the Kogan Page Creating Success series -- Further reading from Kogan Page.
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SUMMARY OR ABSTRACT
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As well as learning how to understand the balance sheet and profit and loss account, readers will also grasp the principles of: market dynamics; budgeting and forecasting; fixed and variable costs; break-even analysis; the difference between profit and cash; financial ratios for measuring business performance; investment appraisal; stock market ratios; shareholder value; financial measures for improving business performance, and much more.