عنوان

The giants of sales :

(Number (ISBN

0814429661

(Number (ISBN

9780814429662

Erroneous ISBN

0814472915

Erroneous ISBN

9780814472910

Number

b776251

Title Proper

The giants of sales :

General Material Designation

[Book]

Other Title Information

what Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard can teach you about real sales success /

First Statement of Responsibility

Tom Sant.

Place of Publication, Distribution, etc.

New York :

Name of Publisher, Distributor, etc.

AMACOM,

Date of Publication, Distribution, etc.

©2006.

Specific Material Designation and Extent of Item

1 online resource (xii, 228 pages) :

Other Physical Details

illustrations

Text of Note

Includes bibliographical references and index.

Text of Note

Selling in the Twenty-First Century -- Stating the Obvious -- Four Ways to Sell -- John Henry Patterson: The Process of Selling -- Desperate in Dayton -- A Primer on Process -- Patterson?s Legacy -- The Pros and Cons of Sales as a Process -- Making It Work for You -- Dale Carnegie: The Apostle of Influence -- The Young Man from Missouri -- The Carnegie Principles -- The 25-Year Overnight Success -- Carnegie?s Heirs -- Making It Work for You -- Elmer Wheeler: The Magic of Words -- Making Your Sales Sizzle -- Thinking and Buying -- Wheeler?s Deal -- The Language-Based Approach Today -- Making It Work for You -- Joe Girard: Priming the Pump -- Down and Out in Detroit City -- Finding the Law of 250 at a Funeral -- From Network to Nurture -- The Pros and Cons of Priming the Pump -- Making It Work for You -- Looking Back to Look Ahead.

0

Text of Note

"If you're weary of fads, one-size-fits-all methods, or missives from self-styled gurus, this is the sales book you've been waiting for. Packed with colourful historical detail and insights into the secrets of sales success, The Giants of Sales examines the key innovations and lasting impact of the four greatest sales gurus of the twentieth century." "Like no other book, The Giants of Sales gives you a broad and deep understanding of the entire selling field. It helps you weigh the pros and cons of the selling methods these innovators spurred - process-oriented sales methods, relationship-driven methods, linguistic approaches, and tactical methods. And it gives you step-by-step advice for making some of the most powerful ideas in the history of selling work for you."--Jacket.

Source for Acquisition/Subscription Address

OverDrive, Inc.

Source for Acquisition/Subscription Address

Safari Books Online

Stock Number

236293A2-95F8-4424-A022-F5E8193DE922

Stock Number

CL0500000017

Title

Giants of sales.

International Standard Book Number

0814472915

Sales management.

Selling.

BUSINESS & ECONOMICS-- Sales & Selling-- Management.

Sales management.

Selling.

BUS-- 058010

Number

Edition

Class number

Book number

Sant, Tom.

Date of Transaction

20201203091055.0

Cataloguing Rules (Descriptive Conventions))

pn

Electronic name

[Book]

Y