Includes bibliographical references (pages 231-234) and index.
SUMMARY OR ABSTRACT
Text of Note
Mobile business technology is arriving fast, making it possible for businesses to combine process agility with technical agility in entirely new ways -- and achieve powerful competitive advantage. In this business-focused book, leading consultant Nicholas D. Evans cuts through the hype, clearly articulating the business strategies and execution techniques that are already driving value for early m-Business adopters. The book relies extensively on real-world case studies, presents tested metrics, and covers the entire process of deploying m-Business applications, from start to finish. From star.