عنوان
پدید آورنده
موضوع
رده
TL685.3 .C5754 2003eb
TL685
.
3
.
C5754
2003eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0833036017
(Number (ISBN
9780833036018
Erroneous ISBN
0833033506
Erroneous ISBN
9780833033505
NATIONAL BIBLIOGRAPHY NUMBER
Number
b774344
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Competition and innovation :
General Material Designation
[Book]
Other Title Information
in the U.S. fixed-wing military aircraft industry /
First Statement of Responsibility
John Birkler [and others].
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Santa Monica, Calif. :
Name of Publisher, Distributor, etc.
RAND,
Date of Publication, Distribution, etc.
©2003.
Date of Publication, Distribution, etc.
©2003
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xxvi, 107 pages) :
Other Physical Details
illustrations (some color)
GENERAL NOTES
Text of Note
"MR-1656-OSD--P. [4] of cover."
Text of Note
Prepared for the Office of the Secretary of Defense.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 99-107).
CONTENTS NOTE
Text of Note
Introduction -- Overview of military advertising -- Literature review -- Additional conceptual issues -- Data used to develop new methods for this study -- New econometric specification -- Estimates for the Army in the 1980s and their implications -- Advertising effectiveness from 1993 to 1997 -- Conclusions.
0
SUMMARY OR ABSTRACT
Text of Note
Responds to Senate's concerns that further consolidation in the military-aircraft industry from its current three prime contractors would pose risks to innovation and cost through limited or no competition in contracting for military aircraft and related weapon systems for the Defense Department. Describes that industry, evaluates what is required to maintain the industry at a high level of innovation, assesses industry?s prospects for innovation and competition, and identifies policy options open to the DoD.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
JSTOR
Stock Number
22573/ctthm2r
OTHER EDITION IN ANOTHER MEDIUM
Title
Competition and innovation.
International Standard Book Number
0833033506
TOPICAL NAME USED AS SUBJECT
Aircraft industry-- Military aspects-- United States.
Airplanes, Military-- Technological innovations-- United States.
Competition-- United States.
Military aeronautics equipment industry-- United States.
Aircraft industry-- Military aspects.
Airplanes, Military-- Technological innovations.
BUSINESS & ECONOMICS-- Management.
Competition.
Military aeronautics equipment industry.
Military aircraft.
Production control.
TECHNOLOGY & ENGINEERING-- Military Science.
Weapon systems.
GEOGRAPHICAL NAME USED AS SUBJECT
United States.
7
(SUBJECT CATEGORY (Provisional
BUS041000
COM031000
TEC-- 025000
DEWEY DECIMAL CLASSIFICATION
Number
358
.
4/183/0973
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
TL685
.
3
Book number
.
C5754
2003eb
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Birkler, J. L.,1944-
ORIGINATING SOURCE
Date of Transaction
20201203063947.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
