strategies to foster successful patent and trade secret practices in everyday business /
First Statement of Responsibility
Eric M. Dobrusin, Ronald A. Krasnow.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York :
Name of Publisher, Distributor, etc.
Oxford University Press,
Date of Publication, Distribution, etc.
2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
ix, 382 pages :
Other Physical Details
forms ;
Dimensions
24 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
The intellectual property culture -- Building the culture -- Making the culture contagious : intellectual property within the organization -- The role of counsel -- Earning respect for your intellectual property -- Giving respect to valid patent rights -- Constructively sharing and transferring intellectual property -- Toward a successful intellectual property strategy -- Trade secrets and other intellectual property -- Confidential information and effective corporate trade secret programs -- Patenting inventions -- International flavor.
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SUMMARY OR ABSTRACT
Text of Note
"The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. Intellectual property laws are complicated and require nuanced treatment by the executive in charge of making strategic deals and developing a company's assets. Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless - and productive - as possible.".
Text of Note
"With decades of combined experience in both the law and business of intellectual property. Eric Dobrusin and Ron Krasnow deliver an excellent guide for any company seeking to develop or improve its IP program. Filled with illuminating examples and anecdotes from the authors' real-world experiences, the book contains valuable practical advice along with sample agreements, notice letters, employee training materials, patent status reports. IP policies, questionnaires, timelines, and other resources."--BOOK JACKET.