Includes bibliographical references (pages 387-397) and indexes.
CONTENTS NOTE
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Chapter 1 introduction -- why sports fascinate and captivate us -- chapter 2 naturals -- the role of evolution -- chapter 3 built for action the structure and functions of the human body -- the structure and functions of the human -- chapter 4 animal spirits -- a history of sports -- chapter 5 the hunt for reasons -- how theorists have explained sports -- chapter 6 behind on points -- why black sports stars are symbols of failure -- chapter 7 building bodies -- science, sex, and natural-born losers -- chapter 8 the secondbest sex -- how women are devalued and diminished by sports -- chapter 9 champs or cheats? drugs in sports and attempts to eliminate them -- drugs in sports and attempts to eliminate -- chapter 10 not for the fainthearted -- violence and the legal battlefield -- chapter 11 through artists' eyes -- representations of sports -- chapter 12 a match made in heaven -- why television and sports are inseparable -- chapter 13 at the business end -- Rupert Murdoch and the commercial world of sports -- chapter 14 the that conquered the world -- Nike and the globalization process -- chapter 15 same rules, different game -- why sports and politics mix so well -- chapter 16 things to come -- what lies in the future?
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SUMMARY OR ABSTRACT
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Sports are more important than ever socially, economically and culturally. As well as embodying cherished values and ideals, sports now reflect many of the worries of wider society. Drugs, racism, corruption and violence are all now major concerns and our experience of sport is increasingly subject to a gigantic industry made up of owners, players, sports goods manufacturers, television networks and corporate sponsors.In this newly expanded edition of Making Sense of Sports, Cashmore addresses all these issues as well as the more basic questions about the history of sports, it.