عنوان
پدید آورنده
موضوع
رده
HD53 .B374 2008
HD53
.
B374
2008
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0470171790
(Number (ISBN
9780470171790
NATIONAL BIBLIOGRAPHY NUMBER
Number
b758441
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
IProperty :
General Material Designation
[Book]
Other Title Information
profiting from ideas in an age of global innovation /
First Statement of Responsibility
William A. Barrett, Christopher H. Price, and Thomas E. Hunt.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Hoboken, N.J. :
Name of Publisher, Distributor, etc.
John Wiley & Sons,
Date of Publication, Distribution, etc.
©2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxv, 243 pages :
Other Physical Details
illustrations ;
Dimensions
26 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
1. Global iproperty context -- 2. iProperty strategies for a flat world -- 3. iProperty tactics for maximum impact.
0
SUMMARY OR ABSTRACT
Text of Note
"IProperty explores the intellectual property strategies and tactics used by successful companies to protect and profit from their ideas in a fiercely competitive global marketplace." "Defining iProperty as "intellectual property plus a global strategy and global execution, with a healthy dose of common sense," authors William Barrett, Christopher Price, and Thomas Hunt combine their experience in patent and intellectual property strategy to answer the question, "If I'm serious about strategically deploying intellectual property in a way that benefits my bottom line, what should I do on Monday morning to make that happen?" iProperty lays out a blueprint to help companies universally own their most valuable resource - their ideas - to create and sustain a competitive advantage over their competitors."--Jacket.
TOPICAL NAME USED AS SUBJECT
Intellectual capital-- Management.
Intellectual property.
Intellectual capital-- Management.
Intellectual capital-- Management.
Intellectual property-- Management.
Intellectual property.
DEWEY DECIMAL CLASSIFICATION
Number
658
.
4/038
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD53
Book number
.
B374
2008
PERSONAL NAME - PRIMARY RESPONSIBILITY
Barrett, William A.,1966-
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Hunt, Thomas E.,1956-
Price, Christopher H.,1946-
ORIGINATING SOURCE
Date of Transaction
20201204182803.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
