(CAST NOTE (PROJECTED AND VIDEO MATERIAL AND SOUND RECORDINGS
Text of Note
Performed by Tim Wheeler.
SUMMARY OR ABSTRACT
Text of Note
A good idea or the right decision needs support or it will not be accepted and implemented well. The proposal is shot down, accepted but without sufficient support to gain all of its true benefits, or slowly dies a sad death. All those who would benefit from the idea lose. You lose. In an extreme case, a whole company or nation may lose. Kotter demonstrates that it doesn't have to be that way.